What is reseller hosting?

Reseller hosting is where businesses sell website space to other businesses or individuals. The website reseller will buy a large amount of server storage space and bandwidth from a provider with data centres, like ourselves. This will be at a reduced 'wholesale' rate, so that they're able to make a profit. They will sell this on as a package, including email.

How does it work?

With reseller hosting you become a hosting provider

Effectively, the reseller becomes the hosting provider to the third party. Your customers buy their hosting from you and you are their first point of call.

Here is a (simplified) list of steps that you have to take on your way to become a hosting reseller.

• Choose a Reseller Hosting Plan: The first step is to choose a reseller hosting plan from a reputable hosting provider. A lot of these plans typically include a limited amount of storage, bandwidth, and other resources that you can divide among your clients. With an unlimited reseller hosting plan you are set for the future not matter what.
• Create Hosting Packages: Next, you'll create individual hosting packages that you can sell to your clients. These packages can be customized to include a certain amount of storage, bandwidth, email accounts, and other features.
• Set Pricing for Profit: Determine the pricing for your hosting packages. Your prices should cover the cost of your reseller hosting plan, any additional expenses (like customer support or marketing costs, office rent), and also allow to make a profit.
• Set Up a Website and Billing System: You'll need a website where clients can learn about your services, choose a hosting package, and make a purchase. You'll also need a system for billing clients and managing their accounts, like HostShop with no usage licence fees or account limits.
• Market Your Services: Once your website and hosting packages are set up, you'll need to market your services to attract clients. This could involve search engine optimization, paid advertising, content marketing, and other strategies.
• Support Your Clients: As a reseller, you'll be responsible for providing support to your clients. This could involve answering questions, troubleshooting issues, and helping clients set up and manage their websites. But don’t worry a good reseller hosting provider like 20i has a 24/7 support team that helps you every step of the way.

What are the benefits of running a reseller hosting business?

Running a reseller hosting business can offer several benefits for entrepreneurs and existing agencies looking for added streams of revenue and profit. Some key advantages of running a reseller hosting business are:

• Low startup costs: Starting a reseller hosting business typically requires lower initial investment compared to starting a web hosting company from scratch. Reseller hosting providers usually offer pre-configured server packages and infrastructure, eliminating the need for expensive hardware and data center setup.
• No technical expertise required: Reseller hosting providers handle the server management, maintenance, and technical support, allowing resellers to focus on business operations. This makes it an attractive option for entrepreneurs who don't possess extensive technical knowledge or experience.
• Scalability: Reseller hosting allows you to start small and scale your business as you acquire more clients. Hosting providers often offer flexible plans, allowing resellers to upgrade their resources and services as their customer base grows.
• Additional revenue stream: Running a reseller hosting business enables you to generate recurring income by offering hosting services to your clients. You can set your own pricing and profit margins, creating an additional revenue stream for your business.
• White-label branding: Reseller hosting providers offer white-label web hosting, allowing you to brand the hosting services as your own. This gives you the opportunity to establish your own hosting brand and build customer loyalty without the need to develop your own infrastructure.
• Business diversification: If you already operate a web design agency, development, or IT-related business, adding reseller hosting services can complement your existing offerings. It allows you to provide a complete package to your clients, offering both website development and hosting services.
• Customer management: As a reseller, you have direct control over managing your customers. You can provide personalized support, manage billing, and establish strong customer relationships, leading to customer satisfaction and retention.
• Minimal maintenance and support: The hosting provider takes care of server maintenance, security, and helps you with technical support. This reduces your workload and allows you to focus on customer acquisition, marketing, and growing your business.
• Access to features and resources: Reseller hosting packages include a range of features and resources, such as control panels, email services, security tools, and more. These value-added services enhance the offerings you can provide to your clients.
• Recurring revenue: Hosting services typically have a subscription-based model, resulting in recurring revenue from your customers. As long as your clients continue to use your services, you can enjoy a steady stream of income.

What is included in 20i reseller hosting packages?

• unlimited bandwidth
• unlimited storage
• unlimited websites and domains
• unlimited free wildcard SSL certificates (https) 
• unlimited email mailboxes
• premium brand-name server hardware
• two platforms: WordPress and Linux
• HostShop - an all-in-one reseller hosting business management suite
• a free CDN
• 100% SSD storage
• 1Tbps+ DDoS protection
• WordPress-optimised packages
• WordPress staging
• WordPress Tools
• easy automated website migration from other hosting companies
• an efficient platform running on 100% renewable power
• autoscaling resources, so a website stays fast and online when there is a surge in traffic
• discounts on other products, like virtual private servers (VPS) and domain names
• white label hosting, so that resellers can use their own brand
• a suite of security features at no extra charge
• customer communication tools, like targeted email campaigns and control panel messaging

By doing this, 20i have been able to help many companies achieve business success and continued growth.