The Impact of Marking Forwarded Emails as Spam

At 20i, our email hosting offers the ability to forward your emails from one account to another, streamlining communication and ensuring you never miss an important message. 

However, marking these forwarded emails as spam in your primary mailbox, especially within services like Hotmail, affects us as your forwarding provider. 

Here's why it's essential to understand the repercussions...

Understanding Email Forwarding with 20i

Email forwarding is a service that allows you to automatically redirect incoming emails from one address to another. It's especially useful if you have multiple email addresses and want to manage your emails from one central location.

The Feedback Loop (FBL) and 20i

When you use services like Hotmail and mark an email as spam, they have a system called the Feedback Loop (FBL). This notifies the sender - in this case, 20i - that their sent email has been marked as spam.

How Marking Forwarded Emails as Spam Impacts 20i

• Unjust Penalties for 20i: When you mark a forwarded email as spam, 20i, your forwarding provider, gets penalized even though we merely relayed the email to you. This could lead to our service getting blacklisted or facing delivery issues in the future.
• Potential Service Interruptions: If 20i is wrongly blacklisted due to excessive spam complaints, it may disrupt our ability to forward legitimate emails to you and other users.
• Strain on Our Reputation: Constant spam markings hurt our sending reputation, making it increasingly difficult for genuine emails to reach users' inboxes across various email platforms.

Better Practices to Handle Unwanted Forwarded Emails

• Filter Instead of Marking as Spam: Use filters to organize or move unwanted emails to a separate folder. This avoids the negative consequences of marking an email as spam while keeping your inbox clutter-free.
• Adjust Forwarding Settings: If you consistently find unwanted emails from a particular sender, consider adjusting your forwarding settings on 20i's platform.
• Address Issues at the Source: If certain emails are consistently bothersome, it's better to unsubscribe or block them at the original email address, rather than marking them as spam after they're forwarded.

Conclusion

As your trusted email forwarding provider, 20i aims to provide a seamless service. Marking forwarded emails as spam affects our ability to offer this service optimally. If you have any questions or need help adjusting your settings, our support team is always here to assist.